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Take The Lead

Learn | Travel | Get Empowered

Boost Your Biz! 🚀 Learn leadership & entrepreneurship with eCornell, an Ivy League school. Level up your skills and grow your business 💼

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A beautiful girl in a white dress, a red beret sits against the backdrop of the Eiffel Tow

Expand your business experience: Win a trip to Paris 🇫🇷 for the Women’s Forum 2025, the world’s largest conference for women leaders. Elevate your journey ✈️

Exclusive coaching sessions will help you navigate the business world with confidence, empowerment, and the skills you need to succeed 🌟

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Get Ready: Learn, Grow, and Win a Trip to Paris

Ambitious Woman Entrepreneur? Elevate Your Small Business—This Is Your Moment.

The eCornell program gives you 22 hours of hands-on training to level up your entrepreneurial game!  Get the tools, knowledge, and support you need to make your business thrive.

Becoming a Powerful Leader

✨Learn the difference between leadership and management

 🚀Create strategies to tackle leadership challenges

 💡Master motivational techniques and when to use them

 🤝🏽Build the skills and relationships crucial for your career growth

 

Fundamentals of Digital Marketing

📊 Ready to think like a customer-centric manager?

🔍Dive into the roles of key players in digital marketing

📈Discover where your favorite brand fits in the social media landscape

📝Conduct a brand audit and workshop to nail down a unique brand voice

💡Craft a “big idea” and creative strategy to drive impactful content marketing

Entrepreneurial Thinking

💡Looking to innovate within your company? Here’s the game plan

🚀Adopt an entrepreneurial mindset to spot new business opportunities

🔧Gather both tangible and intangible resources to bring your ideas to life

⚖️Create processes that balance risk and reward to ensure success

📊 Scale and sustain these opportunities to stay ahead of the competition

Career Assessment Skills

📝 Action Plan: Create a detailed plan to steer your career development and set clear goals.

🧠 Self-Assessment Tools: Use career assessment tools to reflect on your strengths, skills, and aspirations within the business world.

🔍 Explore Career Paths: Investigate different business roles and industries to find where you best fit.

🤝 Networking Skills: Enhance your networking abilities to connect with mentors, industry leaders, and potential collaborators.

🌟 Personal Brand: Develop a strong personal brand that highlights your unique value in the business sector.

📄 Résumé and Cover Letter: Craft a résumé and cover letter that effectively showcase your business skills and achievements.

💼 LinkedIn Profile: Optimize your LinkedIn profile to reflect your career goals and attract opportunities.

🎤 Interview Prep: Prepare for business interviews by practicing responses to common questions and scenarios.

 

Managing Time and Priorities

⌚Time Mastery: Take control of your time and guide your team to do the same.

📅Regular Check-Ins: Set up time and priority audits to stay on top of what matters most.

📊Priorities Audit: Evaluate priorities at seven levels to see where everything fits.

 ⏱️Time Usage: Find out how you and your team are spending time and fix what’s not working.

 🔍Skill Match: Align tasks with skills and interests for a smoother workflow.

✨Work-Life Balance: See how smart time and task management boosts both work success and personal life.

 

Qualification Criteria

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Be an Enterpreneur

Entrepreneurs, start-up founders, and owners of small to medium-sized businesses are eligible to apply and participate in the program.

Speak English

If you are comfortable in English, you will be well-prepared to successfully engage in the online asynchronous eCornell course, as well as other educational and coaching activities.

Complete The Steps

  • Finish eCornell course.

  • Respond to three surveys tracking your entrepreneurial progress.

By completing these steps, you’ll qualify for the exclusive Take The Lead Awards:

  • All participants who successfully complete the two steps will receive a free annual MasterClass membership worth €240.

  • 30 lucky recipients will receive coaching valued at €1,000 from one of the world’s top coaching firms. (Recipients will be selected through a draw.)

  • 3 exceptionally fortunate individuals will enjoy a 3-day, all-expenses-paid trip to Paris to attend the Women’s Forum 2025. (Individuals will be selected through a draw.)

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